The Corporate Information
Site of Midnight Pass, Inc.
MIDNIGHT PASS®, INC. PRESS RELEASE : Introducing Pet Cruiser™

For Immediate Release October 13, 2005
CONTACT: Steven V. Dubin, PR Works,, (781) 878-9533

Safety First - Midnight Pass unveils
Exclusive new Pet Cruisers for small dogs and cats

DATELINE: MARSHFIELD HILLS, MA... Like to take your pets along for a ride in the car or on your bike, but concerned about their safety? Worry no more with the sleek Pet Cruiser™ for auto or Bicycle Sport Cruiser™ now available through Midnight Pass, direct marketer and online retailer offering innovative and exclusive products to thousands of customers across the U.S.

Headquartered in Marshfield, Mass., Midnight Pass recently announced the availability of the new Pet Cruiser™ and Bicycle Sport Cruiser lines at

If you or someone you know adores their dog and travels everywhere with Bowser or Fifi, the new Pet Cruiser™ Auto or Bicycle Sport Cruiser make will enable pets to safely travel in style. The Pet Cruiser AUTO attaches to the seat belt and is a fully enclosed booster seat (allowing your pet to comfortably see out the window) while safely containing him/her. The booster seat doubles as a high quality suitcase travel kit complete with personalized name tags, fleece pad, loads of storage areas, removable food and mesh toy bags as well as travel wheels for the auto version. The fully portable patent pending design and heavy duty straps on the auto cruiser make it strong enough to use as a pet carrier as well. Fits pets up to 13” at the shoulders and up to 20 lbs. including gear. Available in Gray, Two-Tone, Swiss Red and Pink. Available in the USA in Jan 2006 and in Europe in May 2006. Priced from $89.95 - $129.95.
Slimmer version for on the go travelers:

A unique “Portfolio” Pet Cruiser, which is a slimmer version without the suitcase is also available for folks who desire a pet carrier that carries like a briefcase and pops up to a comfy pet carrier. Great for trains, planes and autos too. Available in Gray or two-tone Olive and Black and proced at only $89.95.
Prefer exercise on two wheels? You and your best friend can now safely take in a scenic bike ride together with the help of the Bicycle Sport Cruiser that uniquely and easily attaches to all styles of handlebars and weighs less than 5 lbs.

With a thoroughly padded interior, safety harness, sunshade / windscreen, lined storage pockets with heavy duty zippers (for your MP3 player, sunglasses and keys) and easy-flow air vents for natural air conditioning, Fido or Fifi can accompany you on your bike trek safely…and be the coolest cat or dog riding around town. Available in blue, green, pink or silver, the Bicycle Sport Cruiser holds pets up to 13” at the shoulder and up to 15 lbs. including gear. Or, if you prefer a more classic, refined look, choose the Wicker Cruiser, which is an English style pet basket for bikes. Same snap-to-it™ connection system, safety harness and comes complete with overhead safety roll bars to keep your pet safely in the basket as well as sturdy and easy to use leather straps to keep the top secure. Only $49.95

Midnight Pass has all you need to transport your favorite furry friend safely on two wheels or four! All patent pending. Prices range from $49.95 - $124.95 and all products are distributed exclusively through MidnightPass and available online at or by calling toll free (877) 844-GIFT (4438).
Timeless, Innovative Products for Pets and People continues its tradition of offering innovative products such as its best selling and award winning portable pet containment lines that let your pet safely enjoy the great outdoors and more, with immediate delivery for consumers everywhere. Midnight Pass has sold pet products to more than 100,000 happy customers.

In addition to exclusive pet products, also offers products for recreation and family fun (such as the Bavarian Mountain snow sled & BlackBurne Double-edged Tennis Racquet), for the home and office (check out the Harbor Master Floor and Desktop Telescopes), travel and auto (SOS Emergency Rescue & Safety Hammer) and yard, deck and garden (Lazy Hill Birdfeeders and Birdhouses), and much more.

The line is varied, and the quality is excellent. With same day shipping, delivery is right to your door. Satisfaction is guaranteed. You must be totally delighted with your MidnightPass products or they make it right for you, with 60 days to make up your mind.

Award Winning Service and Products
Since 1998, Midnight Pass has won numerous awards for customer service, product innovation and for high standards of excellence for online merchants as well as the coveted "Top Service" award by YAHOO online shopping. Additionally, Midnight Pass products have been highlighted on the NBC, ABC, CBS, and CNBC and CNN television networks as well as in SKYMALL®, Hammacher Schlemmer, Plow and Hearth, Wired, Maxim, Bloomberg, Newsweek Japan, Elle Decor, Town & Country, Cape Cod Life, LL Bean magazines, and The Wall Street Journal.

About is an online retailer developed by former Sharper Image executive Brad White. White has taken years of product know-how and created a service that offers easy access to a wide range of innovative products and extreme customer service. With a unique product line that can’t be found in most department stores or catalogues, the Marshfield Hills, Mass. based offers one-of-a-kind specialty gifts and accessories for pets, your home, office, garden, recreation and travel that can be viewed and purchased online at